Backlinks refer to incoming links to our website from different web pages or websites. Search engine always prefers quality backlinks. Buying backlinks considered to be spam according to google penguin update. The search engine gives good ranking to the sites that have natural backlinks.
In this article, you will get explanation about what to consider while building healthy backlinks for SEO.
What to consider?
- Always concentrate on your niche. Look for domain authority and highly reputable website related to your niche. Consider getting relevant backlinks, that is, try to get backlinks from those websites related to your niche. For example, your website is related to education and you are getting backlinks from a website that produce services like appliances parts or clothing, it is considered to be spam link. If you get a link from domains which provides tuition or training then it is considered to be high quality and relevant link.
- Do not adapt fast link building techniques to drive traffic that will harm your website, have patience do a lot of researches. Getting natural links may be difficult but the result fetches from this is valued.
- It is good to have links from the different domain rather than getting from a single domain. That is 100 links from the different domain is better than 100 links from same domain. That does mean that you have to get only one link from one domain. When you get a single link from each domain, search engine considers it as you are doing posting only for getting backlink purpose. So once you submit content to any site, have regular activities on that site, do some more useful posting.
- Always share content wherever you post.
- It is better to get Dofollow links for SEO. But when you have the only lot of do-follow links referring to your site search engine thinks that you might have bought the link or those links are not natural. So it is recommended to have equal no-follow links,useful information with no-follow link attribute does not pass link juice but it drives traffic.
- Do not insist on single link building method, follow your own methods. Never use same content everywhere to get links. It will consider as duplicate content. Make use of anchor text but don't do keyword stuffing in the anchor text.
Finally, while building backlinks to your site, do it with care. Don't get penalized by the search engine.
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